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This post is pinned to the top of my Instagram right now. It’s been one of my most viral posts to date, scoring close enough to 10,000 likes, and over 1,000 saves and shares.
Here’s a little BTS insight - when I create posts such as these, I view it almost as a test to see how well I have my finger on the pulse of the pageant industry
Do I still understand what contestants such as you really want?
What obstacles you’re struggling to overcome?
And what issues you want to see discussed?
When a post lands (i.e. performs well), I take it as a sign that it’s spoken to some element of truth within the pageant industry. When it doesn’t, perhaps not (although the algorithm can play a role in that too).
But whenever a post does do well, there’s almost always a comment from someone who bites back at it. Recently I had one well-known US pageant queen comment:
“What do men know about pageants. This irks me so bad.”
This time around however, the comment was more nuanced.
Here’s the thing - I actually agree with this comment. “Being real” is no guarantee of winning a pageant, or anything else for that matter.
But here’s the question - what does “winning” mean to you?
And is it possible for you to change the pageant game in such a way that you ALWAYS walk away a winner?
I believe so. And that’s what we’re discussing in this week’s episode.
Best
Adrian
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